Baby Shark Boy set to make K-pop debut

What we know about baby

The boy from the most-watched YouTube video of all time is now 17 years old, and wants to be a K-pop star

Why it matters

The force of this story is not in the headline but in the decisions it will force across the baby, shark, boy, set, make landscape.

What sits behind it

The landscape around baby, shark, boy, set, make has been shifting for some time, and BBC places this development within that longer trajectory.

Where this fits in Signal Ledger

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Our take

Signal Ledger reads this through the lens of baby, shark, boy, set, make: The boy from the most-watched YouTube video of all time is now 17 years old, and wants to be a K-pop star.